Rooted in Uttarakhand
Inspired by the scents, textures, and calm of the Himalayan foothills.
Born in Dehradun. Delivering from 27 September 2026.
A Himalayan body care house creating gentle bath, body, and guest rituals from buransh, deodar, hemp, and nourishing oils for hotels, homestays, retreats, and everyday care.
The meaning
The name Rupaas is shaped from two feelings: rupa, the grace of form and natural beauty, and aas, the quiet hope we carry toward something better. Together, Rupaas becomes a promise: beauty that is not loud, rushed, or borrowed, but made with care from where we come from.
Our story begins in Dehradun, where mountain air, forest shade, monsoon flowers, and old hospitality traditions meet. Rupaas was created for the moment after travel, after a long day, after a cold morning bath, when a simple product can make someone feel looked after.
Inspired by the scents, textures, and calm of the Himalayan foothills.
Soft skin feel, elegant fragrance, and formulas designed for daily comfort.
Amenity collections that give hotels and homestays a refined local identity.
Himalayan botanicals
The bloom of Himalayan spring, bringing a delicate floral freshness and a sense of brightness to the ritual.
The quiet strength of cedar forests, adding a grounding, spa-like depth that feels composed and restful.
A softening botanical selected for everyday skin comfort, nourishment, and a clean modern care profile.
Cold-pressed richness designed to leave skin smooth and hydrated without feeling heavy.
For stays and spaces
Rupaas supports hotels, retreats, homestays, villas, and wellness spaces with body wash, lotion, shampoo, conditioner, soaps, and curated guest sets that feel premium, local, and considered.
Start a PartnershipEach product helps a property tell a Himalayan story without needing to explain it loudly.
Elegant textures, calm fragrance, and refined packaging planned for rooms, bathrooms, and welcome sets.
A beauty line designed to move from guest rooms into personal routines as retail collections launch.
Launch timeline
Rupaas is preparing its first hospitality and retail-ready batches now. Sample requests, property partnerships, and early interest are open before the first delivery window.
Reserve your samples or partnership conversation before launch allocations begin.
Connect
Write to us for hospitality partnerships, custom guest sets, sample requests, first delivery reservations, or early retail launch updates.